.png)
conquer the road ahead
655 East County Road F
Vadnais Heights, MN 55127
April 15, 2025
Vadnais Heights Commons
member price: $299 I non-member price: $599
7:30 a.m. : Hot Breakfast & Networking
8:30 a.m. to 3:00 p.m. Conference Program
Hotel Options
SESSIONS
Empathy: A Generational Divide or a Key to Success
Craig Howse, Founder & Attorney, Conext, LLC
In a time of workforce shortages and shifting expectations, understanding the human side of leadership is critical to retention and productivity. During this session, you will learn how to see the true generational differences, identify the resulting conflicts, understand empathy, and learn how to utilize empathy to enhance generational relationships and promote business success.
Ride the Wave: Adapting and Growing in a Fluctuating Market
Joyce Brenny, CEO, Brenny Specialized & Brenny Transportation
Kevin Vierkant, Rock On Enterprises
Mark Cossack, CEO, Timberland Transportation
Panel facilitated by: Brenton Balvin, Great West Casualty Company
In today’s unpredictable market, adapting and growing is key to staying competitive. During this session, you will hear from three successful business leaders as they share proven strategies for navigating economic challenges, optimizing revenue streams, and uncovering new opportunities for expansion. Gain the insights you need to lead your business through change and position it for sustainable growth.
.jpg)
State of Trucking
Jon Pearson, President, Momentum Truck Group
In this session, you’ll walk away with a better understanding of the factors influencing truck production trends, how to predict production peaks and valleys, and gain practical insights into the past and present freight market dynamics. You’ll have a clearer understanding of how these trends impact your business' growth and profitability and the actionable insights you need to make informed decisions that will drive success.
Critical Trucking Conversations (pick 2!)
Two twenty minute facilitated peer-to-peer discussions on important topics affecting your business
1. Controlling healthcare costs
2. D&A Clearinghouse
3. People development into management
4. Managing communication to your drivers
5. Driver Health – supporting their physical and mental wellbeing
6. How are people using AI in their roles to make their jobs better
7. Optimizing fleet maintenance & reducing downtime
8. Enhance driver retention & reduce turnover
9. Compliance & navigating changing regulations
10. Streamlining load planning & increase profitability
Harnessing your Personality to Lead & Impact your Organization
Joe Hammer, General Manager, Cool Fuel Transportation
This session will provide a deeper understanding of your unique personality type, offering valuable insights into how you can harness your natural strengths to elevate your leadership capabilities.
You'll learn how to apply these strengths to enhance team dynamics, foster collaboration, and cultivate a positive, high-performance work environment. By the end of the session, you'll be equipped with practical strategies to create lasting impact within your organization, empowering you to lead with authenticity, confidence, and influence.
Sam Anderson, President & CEO, Bay & Bay Transportation
Driving Profits During Tough Times in Trucking
During this session, you will learn how building a strong company culture can drive success, gain a deeper understanding of the trucking cycle to maximize profits in the up cycle and protect your bottom line in the down cycle, learn how to leverage your P&L statement effectively, and the key financial ratios that will help you boost profitability and make smarter decisions for your brokerage. This session is packed with actionable insights to enhance your business performance and ensure long-term success.
THANK YOU SPONSORS
DIAMOND
SILVER
BRONZE
Acrisure Midwest
Conext, LLC
Sanco Thermo King
Wallwork Financial
Purple Wave Auction
Netradyne
LUNCH
JOURNAL
